Werner Neus

Einführung in die Betriebswirtschaftslehre aus institutionenökonomischer Sicht

[An Introduction to Business Administration from the Perspective of Institutional Economics. 10th revised edition.]
10th revised edition; 2018. XXII, 637 pages.
DOI 10.1628/978-3-16-156394-2
Published in German.
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Summary
Werner Neus presents a convincing textbook, which enables the reader to acquire quickly a solid foundation for further studies. Empirical data, legal sources and references have been updated for the tenth edition. Some paragraphs, most notably on transaction costs economics, corporate social responsibility, and game theory, have been substantially revised. The service section has been extended.

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